Facebook has dominated the Social Media market place by living behind other social groups like myspace, orkut, etc based upon simple strategies.
Why Facebook became and remains the No 1 social network? First of all the creators had technical skills they were computer scientists with social instincts. That has been proved a dynamic combination comparing with myspace for instance which was created from “party people”. Their success was based upon 4 main factors.
- Authentic, real, ordinary people. That was the philosophy from the day one. So to join Facebook you have to provide a real email, which directly links to you as a real person.
- The overall technical approach which was based upon simplicity.
- User friendly approach which didn’t required any extraordinary computer skills.
- The creators always, improved their page they altered, take off, and added in new functions.
Facebook is a great online business model for us to follow if we consider and apply these strategies…. Keep it Simple, be authentic and always improve!
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