A Powerful Marketing Strategy to generate more Leads

Whether one is in a traditional or a network marketing business, lead generation is always a challenging topic.
A powerful tool many successful businessmen are currently using, is SWOP meetings.
A monthly meeting, or more often if preferred, is organized between high quality business individuals with similar business activities and interests. At these meetings each person has to bring 5 quality leads to exchange (swop) with the others. This is a great tool to use, as everyone is living with 15 fresh quality leads each. The next step is to pick up the phone and call the potential prospects.
The call could go something in the line of: “Hi is this Mr. Smith? Hello Mr. Smith can you talk?" If the answer is "yes", continue as follows... "My name is Lydia Kyriakidou. I am a Marketing Consultant and have been referred to you by your Insurance Broker. All I want is to arrange a business meeting with you for 10-15 minutes to see if we have any areas of common interest…Would you prefer to meet up on Wednesday afternoon at 3p.m. or Thursday morning at 10 a.m.?”
If you have never thought of SWOP meetings, shuffle your contacts and start your SWOP meetings as soon as possible!